Scathing Book Reviews of The World Is Flat by Thomas Friedman

The World is Flat by Thomas Friedman isn’t exactly Airport Reading, but that’s where I bought my copy.  Unfortunately, while I found the back cover blurb interesting and the introduction well written, I found that I couldn’t dig into the book the way I expected.  I attributed this to the environment of the Airport, but even at home, I find it to be pretty dry reading, and not particularly enlightening.

When I do read it, I tend to skip around within it, sort of like I do with The Discoverers.  I know that there are hundreds of glowing reviews, but even though I’ve read many books and articles discussing the same topic, I just find Friedman’s tough to get through, and less convinced than he is about what his “findings” mean.  Perhaps its becaus I lack his perspective, but he seems to be awfully sure of his positions.  These Scathing Book Reviews of The World is Flat think it lacks fizz:

This book will be a revelation to anyone who has been without access to newspapers or cable TV for the past 10 years.


…As each longwinded chapter unfolded more and more evidence presented itself as proof that this book is all filler. It reads like the publisher paid by the word alone.


I’ve always hated Friedman. He writes with a manic quality that dodges left and right around inconvenient details or moral evaluations. He simultaneously believes that history has a purpose AND that those who oppose anything that happens in the world are being head-in-the-sanders and obstructionists. He’s an ‘anti-normativist’–if something in the world happens, then, according to Friedman, it was clearly meant to happen and is surely for the best.


I’m not sure how the author can possibly be so fascinated by technology and yet know absolutely nothing about it at the same time, but his endless diatribes about the miracles of PayPal and Microsoft Word are beyond laughable, and I was pretty much in shock when he started citing howstuffworks-dot-com as a technical reference on fiber optics and SOAP.


Friedman is a quack. He’s made a cottage industry of describing the obvious. There’s nothing serious about his work, whether it’s professional, academic or other.


It is a mark of Friedman’s approach and personality that he dates the beginning of “Flat World”  phenomena to a few years ago, when he discovered them.


Outsource Punditry Now. The average call center worker in Bangalore can write a better book than this.


Horrible book and a waste of money that could have been better spent on some worth while. Maybe the “National Enquirer.”

2 Responses

  1. I would strongly recommend the most hilarious review I have read on “The world is flat” –
    Flathead: The peculiar genius of Thomas L. Friedman
    Review by Matt Taibbi, New York Press

    And another recommendation would be a small, but interesting book, by Aronica and Ramdoo, “The World is Flat? A Critical Analysis of Thomas Friedman’s New York Times Bestseller,” which offers a counterperspective to Friedman’s theory on globalization.

    It is a small book compared to the 600 page tome by Friedman, and aimed at the common man and students alike. As popular as the book may be, some reviewers assert that by what it leaves out, Friedman’s book is dangerous. The authors point to the fact that there isn’t a single table or data footnote in Friedman’s entire book.

    “Globalization is the greatest reorganization of the world since the Industrial Revolution,” says Aronica. Aronica and Ramdoo conclude by listing over twenty action items that point the way forward, and they provide a comprehensive, yet concise, framework for understanding the critical issues of globalization.

    You may want to see
    and watch
    for an interesting counterperspective on Friedman’s
    “The World is Flat”.

    Also a really interesting 6 min wake-up call: Shift Happens!

    There is also a companion book listed: Extreme Competition: Innovation and the Great 21st Century Business Reformation

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